Posts

Showing posts from April, 2025

Innovative Approaches to Boost Performance in Retail Contact Centers

Image
  Boost Performance in Retail Contact Centers The retail landscape is undergoing a seismic shift, with  over 20% of all retail sales now taking place through digital channels . What’s driving this evolution? The rapid rise of  AI-driven personalization ,  social commerce , and  immersive extended reality (XR)  is reshaping how customers shop — and what they expect from brands. As the digital storefront becomes the new frontline,  retail contact centers  must evolve too. The mission? Deliver seamless, intelligent, and engaging customer experiences that not only  build loyalty  and  drive conversions  but also  optimize operational costs . 1. Orchestrate Intelligent, Omnichannel Journeys Today’s shoppers expect more than convenience — they demand  consistency across every touchpoint . Intelligent omnichannel engagement is the key. By blending  AI, chatbots, and  human agents , retailers can create dynamic cust...

Why Shillong is Emerging as India’s Next Major Hub for BPO & CX Excellence

Image
  Nestled on a picturesque plateau at 4K feet, Shillong in Meghalaya India, often called the “Scotland of the East,” is a hidden gem in India’s contact center landscape. With its growing pool of talented professionals, improving infrastructure, and strong government support, Shillong is proving to be an ideal choice for businesses looking to expand beyond metro cities. What Makes Shillong Stand Out for BPO Operations? 1. Young and Skilled Workforce Shillong is home to a vibrant, youthful population — 70% of its residents are under 35. With a strong focus on education and institutions like IIM Shillong and Northeastern Hill University (NEHU), the city produces a steady stream of skilled graduates. This educated talent pool, combined with an urban unemployment rate of 12.3%, ensures businesses have access to motivated and capable professionals eager to build careers in the BPO sector. 2. Growing Infrastructure and Government Support The Meghalaya government has been actively fosterin...